In 2024, Verizon Wireless paid $100 million to resolve a class-action lawsuit. The lawsuit accused the corporation of misleading advertising practices, including failing to disclose some additional expenses, such as administrative charges, to clients. As a result, the plans cost more than stated.
The plaintiffs claimed that by failing to disclose these costs from the start, Verizon created the impression that their plans were less expensive than they actually were. This misled clients into selecting plans that were more expensive than planned.
It was deemed dishonest since the pricing in the advertisements did not reflect the entire amount buyers would spend. The lawsuit most likely involves consumer protection statutes and advertising rules, such as the Federal Trade Commission Act, which prohibits deceptive or misleading advertising.
Verizon Class Action Settlement Details
Verizon has agreed to distribute a settlement amount of $100 million to qualified customers. This settlement aims to compensate those who were charged the disputed administrative fees. The settlement fund will be distributed as follows:
- Base Payment: Each valid claim will receive a flat payment of $15.
- Monthly Service Bonus: In addition to the base payment, eligible customers will receive $1 for each month they were charged the administrative fee, up to a maximum of $85.
The total compensation for each consumer is thus limited to $100. The exact amount collected will be determined by the number of valid claims submitted and the duration for which administrative fees were levied.
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